1. Scope & Who We Are
This Privacy Policy explains how The Inner ID (“we,” “us,” “our”) collects, uses, shares, and safeguards your information when you use our websites, apps, and related services (the “Services”). By using the Services, you agree to the practices described here.
2. Information We Collect
- Contact Information: email address and (if you provide it) your name.
- Account & Session Data: authentication state, magic-link session details, and internal identifiers.
- Content You Provide: answers to questions, chosen tones, compatibility inputs, and any content you choose to share publicly (e.g., public Inner ID page).
- Generated Outputs: Signature Words™, impressions, codes, Couple Mirror reports, and related model outputs.
- Payment & Transaction Data: processed by our payment provider(s) (e.g., Stripe). We receive limited billing metadata but do not store full card numbers.
- Device & Usage Data: IP address, device type, browser, pages viewed, referring/exit pages, timestamps, and similar event data.
- Cookies & Similar Technologies: see “Cookies & Analytics” below.
3. How We Use Information
- Operate, maintain, and improve the Services.
- Generate your Inner ID, Couple Mirror results, and related outputs.
- Process payments and deliver digital goods.
- Send service messages (e.g., magic links, receipts, download links, status updates).
- Personalize content and measure feature performance.
- Protect against fraud, abuse, and unauthorized access.
- Comply with legal obligations and enforce our Terms.
4. Legal Bases (EEA/UK)
If you are in the EEA/UK, we process your personal data under these legal bases:
- Contract: to provide the Services you request (e.g., generating outputs, processing payments).
- Legitimate Interests: to secure, improve, and promote our Services (balanced against your rights).
- Consent: for certain cookies/analytics and marketing communications where required.
- Legal Obligation: to meet regulatory or tax requirements.
6. AI Generation & Human Review
We use AI models to generate reflections and reports from your inputs. Limited human review may occur (e.g., for safety, debugging, or quality assurance) under strict confidentiality and access controls.
8. Retention
We retain personal data as long as needed to provide the Services, comply with legal obligations, resolve disputes, and enforce agreements. De-identified/aggregated data may be retained for analytics.
9. Security
We implement reasonable technical and organizational measures to protect your information. However, no method of transmission or storage is 100% secure.
10. Your Rights
Depending on your location, you may have rights to access, correct, delete, or restrict the use of your personal data; object to certain processing; request data portability; and withdraw consent where applicable. Contact us at hello@theinnerid.com.
EEA/UK: you may also lodge a complaint with a supervisory authority. California: you may have rights under CCPA/CPRA; we do not sell personal data.
11. Children
Our Services are not directed to children under 16. If a child has provided personal data without appropriate consent, please contact us and we will take appropriate steps.
12. International Transfers
We may transfer, store, and process information in countries outside your own. Where required, we use appropriate safeguards (e.g., Standard Contractual Clauses).
13. Changes to this Policy
We may update this Privacy Policy from time to time. We will post the updated version with a new effective date. Material changes may be communicated via email or in-product notice.
14. Contact
Questions or requests? Email us at hello@theinnerid.com.
Also see our Terms & Conditions.